Business and Management

Illustrated Handbook of Supply Chain Management

Illustrated Handbook of Supply Chain Management

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    • Presents a comprehensive picture of state of the art within Supply Chain Management.
    • It has a strategic focus and advocates a contingency approach to supply chain integration.
    • Assists readers develop best practices for making key marketing decisions and designing efficient and effective supply chains that meet global challenges.
    • This book provides both fundamental principles of SCM as well as a set of guidelines to assist in practical application of SCM.